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Online BBA in Marketing

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Walsh University’s online BBA with a specialty in marketing develops students’ understanding of the cross-functional areas within marketing, including communications, market research, consumer behavior, brand management, sales, and production. In addition, the marketing BBA degree focuses on the implementation of marketing strategies across different mediums. Students graduate well-versed in the many roles a marketer performs and with knowledge of best marketing practices in the information age.

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Online BBA in Marketing Fast Facts

  • 100% online
  • 124 credits
  • Students may transfer in up to 92 credits
  • Six intakes per year

Walsh University Recognition

  • #58 in Regional Universities Midwest (U.S. News and World Report)
  • #29 (tie) in Best Colleges for Veterans (U.S. News and World Report)
  • Accredited by the Higher Learning Commission
  • AACSB Business Alliance member
  • Named a 2018 Best Buy for Online Bachelor's in Business Administration by GetEducated.com

Career Opportunities

Jobs for Marketing bachelor's degree graduates include:

  • Advertising and Promotion Management
  • Product Planning
  • Market Research
  • Sports Facility or Team Marketing
  • Supply Chain Management
  • E-Commerce Marketing
  • Consulting
  • International Marketing

According to the Bureau of Labor Statistics, individuals with their bachelor’s degree earn around $300 per week more compared to individuals with an associate’s degree. Bachelor’s degree holders also earn $400 more per week compared to those with a high school diploma. The median annual pay for individuals in marketing positions can range from $60,000 to $90,000, depending on the industry.

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